Detroit’s Fathead to Exclusively Distribute Tradeable and Teammate Brands for Major Sports Leagues


Fathead, a Detroit-based sports and entertainment brand known for its officially licensed, life-size wall graphics of professional athletes and team logos, today announced it has entered into an agreement with sports-licensed merchandise distributor SP Images of Franklin, Mass. to exclusively distribute their Tradeable and Teammate brands in retail channels across the country.

“Fathead is very excited to expand our partnership and work closely with the talented team at SP Images,” says Robby Hogle, CEO of Fathead. “This relationship provides Fathead the ability to immediately scale our presence into key brick-and-mortar channels and, more importantly, receive real time feedback on what retailers and consumers respond to so that we can continue to evolve our products.”

There are three retail products that full under the agreement. Fathead Tradeables includes five randomly-selected 5-inch-by-7-inch peel-and-stick decals for a suggested retail price of $9.99. A second product includes two versions of Fathead Teammate Decals, available in 12-inch-by-12-inch or 12-inch-by-17-inch sizes with a suggested retail price of $19.99 each. The products are available for NFL, MLB, NHL, and NBA players and logos.

The 2018 NFL Tradeables are scheduled for release in September, with Teammates to release soon after.

“Our main goal at SP Images has always been to remain relevant to our cherished client base,” says Joseph Each, vice president of sales. “By partnering with Fathead, we are able to increase the value of our existing product assortment and continue to provide our retail partners with consumer-desired products that generate strong revenue in the ever-changing and challenging world of retail.”

Retailers can begin remitting purchase orders for products immediately.

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