
Nomi Health, a direct health care company delivering real-time access to affordable care, has announced a strategic investment from Inspirit Equity, a private equity firm founded by Charles Gores, the son of Michigan native and Detroit Pistons owner Tom Gores.
The collaboration, terms of which were not disclosed, comes at a critical time for Michigan businesses.
With employer-sponsored health plan costs projected to surge past $25,000 for family coverage — a 7 percent increase from the previous year — Michigan employers are seeking innovative solutions to manage expenses without compromising the quality of their benefits.
“We’re proud to support Nomi Health in its mission to make care more accessible and affordable for working families,” says Charles Gores, CEO of Inspirit Equity. “This investment is part of our broader commitment to building stronger, healthier communities.”
Employers continue to demand more transparency, better access, and real value from their health care spend. With Charles and the Gores Family’s support, Nomi Health will accelerate its efforts to bring these outcomes to life across the state.
Nomi Health, based in Orem, Utah (south of Salt Lake City), works directly with self-funded employers, local providers, and public organizations to create alternative pathways to care, bypassing the traditional middlemen that can drive up costs.
Its health care platform combines real-time data, direct medical networks, and transparent payments — all designed to eliminate waste and deliver lower costs, $0 member payments, and faster provider reimbursement.
“We’re honored to partner with Inspirit Equity and the Gores Family as we deepen our work in Michigan,” says Mark Newman, CEO of Nomi Health. “From the start, our teams worked quickly and collaboratively to make this investment seamless — a true reflection of our shared vision for transforming health care. This is more than an investment — it’s a vote of confidence in a better way to deliver care, led by a family that understands what Michigan families need.”
The investment marks a significant milestone in Nomi Health’s mission to make the real cost of health care both possible and accessible, and reflects a shared commitment to improving the health and well-being of communities across Michigan, one of the nation’s most challenging, incumbent-dominated health care markets.
Inspirit Equity is a private equity firm in Beverly Hills, Calif. That blends time-tested principles with innovative strategies and personal operational support to drive long-term value creation.
The firm invests in companies with strong fundamentals and collaborates with management teams to accelerate growth, improve operations, and unlock potential.
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For more information about Nomi Health, visit nomihealth.com.








