Tubby’s and Just Baked, a submarine sandwich and gourmet cupcake franchise based in Roseville, announced plans to expand into Flint, Saginaw, Bay City, Midland., Lansing, East Lansing, Ann Arbor, Grand Rapids, Kalamazoo, and Jackson.
Tubby’s and Just Baked of Lake Orion opened during January, and four more franchises are scheduled to open during spring of 2022 in Livonia, Southfield, Detroit, and Dearborn Heights. It currently has 58 franchise locations. The brand acquired Just Baked in 2015.
“With the popularity of our dual concept, Tubby’s/Just Baked in Metro Detroit, we are nearly sold out here. It’s time to develop outstate Michigan cities and expand the brand,” says Robert Paganes, co-founder and president of Tubby’s and Just Baked.
Paganes attributes the Tubby’s/Just Baked double digit sales increase of nearly 11 percent from 2020 to 2021 to being prepared to accommodate customer’s demand for convenience with high quality service, along with signature subs, salads, wings, and gourmet cupcakes.
“Over the last two years, our drive-thru and on-line app service enabled our franchisees to accommodate more hungry customers, at a time when many food establishments were completely closed,” says Bill Kiryakoza, executive vice president of Tubby’s and Just Baked.
In addition, Tubby’s and Just Baked has selected Avison-Young, a Detroit-based commercial real estate firm, to take the lead on site selection in the targeted outstate markets. It has also selected Your Franchise Success, a Baldwin-based franchise sales organization, to recruit and vet franchise candidates for the brand in outstate Michigan cities.
To learn more, visit tubbys.com/franchise.
