Launch Entertainment Coming to Dearborn, Multiple Activities Under One Roof

Launch Entertainment, an indoor family entertainment destination headquartered in Warwick, R.I. with four locations throughout Michigan and a fifth opening soon, announced it has signed a lease for the state’s sixth full family entertainment center in Dearborn.
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The full-family entertainment center Launch Entertainment will open its sixth Michigan location in Dearborn. // Courtesy of Launch Entertainment
The full-family entertainment center Launch Entertainment will open its sixth Michigan location in Dearborn. // Courtesy of Launch Entertainment

Launch Entertainment, an indoor family entertainment destination headquartered in Warwick, R.I. with four locations throughout Michigan and a fifth opening soon, announced it has signed a lease for the state’s sixth full family entertainment center in Dearborn.

The new location, at 5901 W. Mercury Dr., is expected to open in the second quarter of 2023 and will hire approximately 75 part-time associates from the local area. The other Launch Entertainment locations, which all range from 25,000 to 35,000-square-feet, are in Ann Arbor, Lansing, Novi, and Westland.

“As a leading family entertainment concept in the Midwest, and already having a strong Michigan presence, it’s a fantastic time to be growing with us. While we continue to grow across the state, it’s rewarding to bring a new location to a community that needs family entertainment,” says Jeff Todd, senior vice president of development.

“Our locations feature exciting attractions that all ages can enjoy, including activities such as bowling, virtual reality, arcades, trampolines, XP Arena, laser tag, ax throwing, ninja courses, (and a) full restaurant and bar — which makes us sure that those in Dearborn will choose Launch as their go-to spot. We’re looking forward to the future of Launch Entertainment in Dearborn.”

Founded in 2012, the concept has evolved from a trampoline park and small arcade to a full family destination offering a variety of attractions along with a bar and restaurant. The brand currently has 31 locations across 14 states, with several new locations in development.

Backed by a leadership team and the private equity Silver Oak Services Partners, Launch Entertainment has initiated a full-scale franchise development plan for nationwide growth.

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