Detroit-based financial news and data provider Benzinga is partnering with San Francisco’s Perplexity to empower users with real-time financial intelligence and context-aware market answers.
The collaboration will deliver Benzinga’s market-moving data and insights directly into Perplexity’s AI platform.
According to the companies, the partnership represents a “major step” toward redefining how investors, analysts, and everyday users access and understand financial information.
By integrating Benzinga’s trusted datasets — covering news, analyst ratings, earnings, insider transactions, and price movements — Perplexity users will gain seamless access to institutional-grade insights within conversational, natural-language experiences.
“We’re thrilled to partner with Perplexity to make financial data more discoverable and interactive than ever before,” says Andrew Lebbos, senior vice president of licensing sales at Benzinga. “Benzinga’s mission has always been to democratize financial information, and integrating our data with Perplexity’s powerful AI aligns perfectly with that goal – helping users find clarity in an increasingly complex market landscape.”
Founded in 2022, Perplexity combines multiple cutting-edge large-language models with real-time retrieval technology. It is designed to deliver accurate, source-linked answers across every domain of human knowledge, ensuring users receive verifiable and transparent information.
“Financial professionals and everyday investors turn to Perplexity for clear, trustworthy answers in volatile markets,” says Jessica Chan, head of content and publisher partnerships at Perplexity. “By integrating Benzinga’s fast, high-quality market coverage into our AI platform, we’re giving users a powerful new way to discover, interpret, and act on financial information in real time.”
Tommy Cotter, head of product at Benzinga, says, “Perplexity is transforming how people engage with knowledge,” added “By combining Benzinga’s real-time market coverage with Perplexity’s generative AI capabilities, we’re creating a new frontier for intelligent investing – one where information isn’t just delivered, it’s understood.”
For more information about Benzinga, visit benzinga.com/apis. For more about Perplexity, visit perplexity.ai.
