Wag N’ Wash in Livonia Launches Mobile App to Deliver a More-connected Pet Care Experience

Wag N’ Wash, the neighborhood pet care franchise based in Livonia, has launched its first mobile app, designed to make pet care more convenient, connected, and personalized for pet parents on the go.
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Wag N’ Wash has launched its first mobile app, designed to make pet care more convenient, connected, and personalized for pet parents on the go. // Stock photo

Wag N’ Wash, the neighborhood pet care franchise based in Livonia, has launched its first mobile app, designed to make pet care more convenient, connected, and personalized for pet parents on the go.

Built to meet the needs of today’s mobile-first consumer, the app brings together key Wag N’ Wash services, including grooming appointments, shopping, and rewards access, into one streamlined mobile experience.

As a sister brand to Pet Supplies Plus, the app represents what the company is calling a natural evolution in Wag N’ Wash’s commitment to convenience and neighborhood-level service.

Key features of the new Wag N’ Wash mobile app include:

  • Easy Booking: Schedule grooming appointments directly from a mobile device in just a few taps.
  • Rewards Access: View and redeem loyalty rewards in real time for in-store or online purchases.
  • Biometric Login: Secure, seamless access allows users to login without needing to remember passwords.
  • Push Notifications: Get real-time updates on appointments, promotions, and important account activity.
  • Order and Service History: Quickly reorder favorites and review past purchases and services.
  • Neighborhood Connection: Stay informed on local store updates, events, and community happenings.

“We know most of our customers interact with Wag N’ Wash through their mobile devices, so we wanted to create a more seamless way for them to engage with everything we offer,” says Chris Rowland, CEO of Pet Supplies Plus and Wag N’ Wash. “This app brings grooming, shopping, and rewards together in one easy-to-use platform — helping neighbors spend less time managing logistics and more time enjoying life with their pets.”

The new app is designed to bring enterprise-level digital convenience to local communities, bridging in-store service with modern digital tools.

Development, enhancement, and testing of the app were led in collaboration with the teams at Horizontal Digital, a digital experience and technology partner, and Pet Central (Pet Supplies Plus and Wag N’ Wash home office).

The Wag N’ Wash goal is 50–70 percent adoption of existing online users downloading and actively engaging with the app within the first year.

The Wag N’ Wash mobile app is now available for download on the Apple App Store and Google Play Store.

For more information, visit wagnwash.com.