
Applications are open until Oct. 25 for tech startups to participate in the Startup Arena at the Detroit Auto Show during Industry Days to be held from Jan. 15-16 at Huntington Place in downtown Detroit.
The Startup Arena will be located within the Auto Show’s AutoMobili-D technology showcase, which is in its seventh year previewing the latest in mobility innovations from global companies in addition to the startup community.
AutoMobili-D, together with the Startup Arena, will be the backdrop for the returning Mobility Global Forum, a two-day symposium of thought leadership featuring industry trailblazers, mobility disruptors, and tech innovators, according to show organizers.
Industry Days will feature exclusive industry and media access hours to the show floor.
Startups interested in being considered for the Startup Arena are encouraged to visit and apply at detroitautoshow.com. Startups must meet specific criteria in order to be considered, including revenue of less than $10 million, an employee roster fewer than 100, investment thresholds, and length in business.
Exhibit opportunities are limited, and applications must be submitted by Oct. Startups selected to participate will be contacted in November.
The 2025 Detroit Auto Show’s full run is Jan. 10 through Martin Luther King Jr. Day, Monday, Jan. 20.
Key Dates for the Detroit Auto Show
- Media Day, Jan. 10
- Charity Preview, Jan. 10
- Industry Days and AutoMobili-D, Jan. 15-16
- Mobility Global Forum, Jan. 15-16
- Future Leaders Forum, Jan. 15-16
- Public Show, Jan. 11-20