StockX, the world’s first online consumer “stock Market of things,” today announced that it has closed a $6 million round of funding.
And the money is coming from some pretty high-profile investors, including Mark Wahlberg, Eminem, and NFL player Joe Haddon, among others.
StockX, which was founded by Josh Luber and Quicken Loans chairman Dan Gilbert, is a consumer goods marketplace that connects buyers and sellers using a live “bid/ask” market, similar to the stock markets around the world.
“With StockX, we’ve set out to create a unique form of commerce that genuinely doesn’t exist outside the stock market,” says Luber. “We are fortunate to have a unique group of investors- people who have changed the world in their respective fields and who are already helping us do the same.”
StockX launched in February of 2016 with an initial focus on the $6 billion global sneaker resale market, but the broader goal is to provide a transparent, anonymous marketplace for all consumer goods. The funding will help accelerate the expansion to other verticals, the launch of more and more innovative offerings and continued penetration in the sneaker market.