Novi’s Lineage Logistics Grows Direct-to-consumer Business with Acquisition

Lineage Logistics in Novi, a global temperature-controlled REIT and logistics solutions provider, today announced it is expanding its direct-to-consumer (D2C) fulfillment solution to create a market leader in e-commerce for perishable customers.
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Packages blur as they rush past on the complex conveyor belt system that sorts them for delivery at a large fulfillment center.
Lineage Logistics in Novi has expanded its direct-to-consumer fulfillment solution with the acquisition of Perishable Shipping Solutions in Youngstown, Ohio. // Stock Photo

Lineage Logistics in Novi, a global temperature-controlled REIT and logistics solutions provider, today announced it is expanding its direct-to-consumer (D2C) fulfillment solution to create a market leader in e-commerce for perishable customers.

As part of the investment in its D2C solution, Lineage has acquired Perishable Shipping Solutions, an e-commerce pick-and-pack order fulfillment service for brands requiring temperature-controlled storage and shipping based in Youngstown, Ohio. Financial terms of the transaction were not disclosed.

“As the largest cold chain logistics provider, Lineage is uniquely positioned to be the partner of choice for the booming fresh and frozen direct-to-consumer market, which has experienced incredible growth in recent years,” says Mark Nelson, who leads D2C fulfillment for Lineage Logistics.

“Leveraging decades of experience in e-commerce fulfillment, in combination with Lineage’s comprehensive suite of transportation and temperature-controlled logistics solutions, our ability to support and scale with customers is unrivaled, whether they are primarily direct-to-consumer brands or brick-and-mortar brands considering an entrance to the market.”

Lineage’s expanded D2C fulfillment solution provides a complete e-commerce offering for the cold chain, accommodating two-day ground shipping anywhere in the continental U.S. Currently servicing over 100 e-commerce food and beverage brands across eight facilities dedicated to D2C fulfillment, Lineage executes nearly 250,000 monthly shipments, amounting to over 2.5 million annual shipments.

A complete e-commerce offering for the cold chain, Lineage’s D2C fulfillment solution includes end-to-end logistics services, leveraging Lineage’s comprehensive suite of temperature-controlled transportation offerings; custom branded experiences, allowing partners to provide customers with a full branded unboxing experience including specialized packaging and inserts; commitment to food safety, using advanced temperature modeling to ensure products stay at the right temperature through delivery.

The solution also offers dedicated customer service, deploying a team that will support customers from the time products enter Lineage’s facilities to when they arrive on a customer’s doorstep.

To learn more about Lineage’s D2C fulfillment solution, or to find out how to partner with Lineage, click here.

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