Dodge Opens Orders for 2024 Charger Daytona with Lure of VIP Customer Experience

The Dodge brand of Stellantis in Auburn Hills is sweetening the pot for those who order the all-electric 2024 Charger Daytona by Oct. 31 with a two-day driving experience at a racing school in Arizona and more.
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Customers who order the 2024 all-electric Dodge Charger Daytona by Oct. 31 will receive a two-day driving experience at the Radford Racing School in Arizona, a First Call welcome kit, and custom VIP concierge service. // Photo courtesy of Dodge

The Dodge brand of Stellantis in Auburn Hills is sweetening the pot for those who order the all-electric 2024 Charger Daytona by Oct. 31 with a two-day driving experience at a racing school in Arizona and more.

“A new era of Dodge muscle has arrived,” says Matt McAlear, CEO of the Dodge brand for Stellantis. “We are dedicated to pushing the boundaries, and we know our customers are driven by performance, so customers who make the first call by having their name on a sold order of the next-generation Dodge Charger by Oct. 31 will receive a First Call experience loaded for performance, including a two-day driving experience at the Radford Racing School, a First Call welcome kit, and custom VIP concierge service.”

Customers can either choose from a pre-configured order already allocated to a Dodge Charger Daytona-certified dealer or head into a certified dealership to place a “sold” order in person. Those who take delivery of a Dodge Charger Daytona sold order, placed by Oct. 31, 2024, will receive:

  • Two days of performance driving instruction in the new Charger Daytona at the Radford Racing School in Chandler, Ariz., the official high performance driving school of Dodge//SRT.
  • An exclusive point of contact through the Dodge Charger Daytona VIP concierge to answer questions and help with customer needs, such as scheduling the Radford Racing School visit after taking delivery of their new muscle car.
  • First Call welcome kit, including an official letter of authenticity documenting the vehicle as a First Call Dodge Charger Daytona, Dodge-branded leather driving gloves, and more.

The interactive Dodge Horsepower Locator tool on DodgeGarage.com helps customers identify a nearby Charger Daytona-certified dealer with a new Charger Daytona headed to their stores. Searches can be refined by trim configurations and zip code radius.

The list of available vehicles will initially be refreshed daily as dealer allocation is updated. Shoppers also can view vehicle specs, download a list of the top 100 search results by dealer, as well as link to the new Dodge Charger configurator on Dodge.com. Dealer information and a link to dealer websites are also provided to make reaching out and placing orders easy.

First Call 2024 Dodge Charger Daytona R/T two-door models launch with standard Direct Connection Stage 1 Upgrade installed at the factory, resulting in a total output of 496 horsepower and 404 lb.-ft. of torque.

First Call Dodge Charger Daytona Scat Pack two-door models include Track Package and factory-installed Direct Connection Stage 2 Upgrade resulting in a total output of 670 horsepower and 627 lb.-ft. of torque and reaches 0-60 mph in 3.3 seconds while running the quarter mile in an estimated 11.5 seconds, maintaining Dodge’s claim as the world’s quickest and most powerful muscle car and delivering SRT levels of performance.

All 2024 Dodge Charger Daytona models include a choice of an at-home Level 2 charging station or $600 charge credits through Free2move Charge.

The new Dodge Charger configurator, live now on Dodge.com, delivers an immersive 360 virtual experience that lets customers interact, engage with, and learn about the next-gen Charger.

Customers will experience a virtual deep dive on the preconfigured Charger Daytona Scat Pack and R/T First Call models, as well as the ability to choose exterior colors, wheel and roof options, interior themes, and to zoom in for 360-degree views of vehicle angles, including the exterior, interior cabin, and cockpit.

At the launch of the configurator, users can also activate 3-D animation of the Charger Daytona to virtually open and close the doors, turn the headlights on and off, open and close the rear hatch, fold the second-row seats and open and close the frunk. Customers also can learn about key vehicle features, including the R-Wing, PowerShot, Attitude Adjustment Lighting, and more.

Two-door coupe versions of the Charger Daytona Scat Pack and Charger Daytona R/T will begin arriving in dealerships in the fourth quarter.

In other Stellantis news, the automaker has taken the wraps off of its new Jeep Wranger, Jeep Wrangler 4xe, and Gladiator models.

New for Wrangler in 2025 are:

  • Power locks and power windows now standard on all Wrangler models.
  • New ‘41 military olive drab-inspired exterior paint color.
  • Optional Active Cabin Ventilation allowing customers to better pre-ventilate cabin via mobile app before entering the vehicle.

New features for the 2025 Gladiator pickup include:

  • Standard eight-speed automatic transmission
  • Standard power lock and power windows
  • New Fathom Blue and military olive drab-inspired ’41 exterior paint color
  • Optional Active Cabin Ventilation.

Jeep also has repositioned Gladiator’s starting price, starting at $38,100 (plus $1,895 destination charge) for the Sport 4×4 model. Other Gladiator prices check in at:

  • NightHawk, $40,895
  • Sport S 4×4, $41,600
  • Willys 4×4, $45,200
  • Mojave 4×4, $51,100
  • Rubicon 4×4, $51,100

“We’ve listened to our off-road truck community, reducing MSRPs across the lineup and adding standard features, making the appeal of Jeep Gladiator stronger than ever,” says Bob Broderdorf, senior vice president of Jeep North America. “Our standout pickup offers a unique combo of open-air driving, best-in-class towing capacity and unequaled off-road chops that’s now more accessible to a wider range of midsize truck intenders.”