Detroit’s Kraemer Design Group Acquires Intramode, Expands Service Offerings, Promotes Three

Kraemer Design Group has acquired Intramode and is working on Eastern Market Shed 5, as well as other Detroit-based projects. // Photograph Courtesy of Kraemer Design Group

Kraemer Design Group, a Detroit-based architecture, interior design, and creative firm, today announced it has acquired Intramode, a firm that provides high-quality products and professional services. Terms of the acquisition were not disclosed.

Intramode was founded in 2000 by Maureen and Bob Kraemer, who also co-founded Kraemer Design Group (KDG). Originally, Intramode was a separate entity of KDG and was designed to assist clients with furniture, fixture, and equipment procurement with an emphasis on hospitality and commercial office space.

Over time, Intramode’s team worked with clients in a variety of other industries, including health care, child care, retail, and restaurants. The Kraemers have now transferred their ownership of Intramode to KDG as part of a long-term growth strategy meant to bolster KDG’s integrated service offerings spanning architecture, interior design, historic consulting, and more.

“We first founded Intramode with the vision that it would be a value-add for the clients we were working with at KDG, streamlining the procurement process through both time and budget management,” says Bob.

“We always operated Intramode as a firm independent from KDG, but as part of our commitment of … service to our clients, we have transferred ownership of Intramode to KDG to simplify that process for clients and offer a fully integrated approach to architecture and design.”

Additionally, three members of the KDG team have been promoted.

  • Laura Cunningham, to director of operations.
  • Jennifer Dwyer, to director of design.
  • Jennifer Elmore, to director of architecture.

“As we focus on our growth objectives this year, it was critical for us to have experienced, talented individuals in leadership roles to guide our team with valuable project oversight, creative thinking, and out-of-the-box solutions,” Bob adds.