The Chinese automaker GAC Group today announced it would return to the 2017 North American International Auto Show at Cobo Center in downtown Detroit after not participating this year. The group last exhibited at the auto show in 2015, unveiling its GS4 SUV.
“GAC Motor’s market share in China increased following the world debut of the GS4 two years ago and was a direct result of the international coverage we received,” says Zeng Qinghong, vice chairman and president of the GAC Group. “As we look to establish ourselves as a global brand, we are optimistic we can gain more momentum following the announcements we will make this coming January in Detroit.”
Qinghong says the GAC Group has been in discussions with the North American International Auto Show team for the past year. While attending the 2016 Beijing Motor Show, officials from the Detroit Auto Dealers Association in Troy, which is the official host of the North American International Auto Show, met with Qinghong.
“GAC Group’s return to (Detroit) is very exciting for our show as it underscores the significant coverage and impact automakers receive in markets across the globe when unveiling products at our show,” says Sam Slaughter, chairman of the 2017 North American International Auto Show.
Last month, Slaughter announced next year’s show will feature a test track dedicated to testing autonomous and connected vehicle technologies, called AutoMobili-D.
2017 NAIAS Dates:
The Gallery – Sat., Jan. 7
AutoMobili-D – Sun.-Thurs., Jan. 8-12
Press Preview – Mon.-Tues., Jan. 9-10
Industry Preview – Wed.-Thurs., Jan. 11-12
Charity Preview – Fri., Jan. 13
Public Show – Sat.-Sun., Jan. 14-22