Livonia-based Valassis Acquires Maryland Pennysaver

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Valassis, a leader in activating consumers through media delivery, has acquired Maryland Pennysaver, which is distributed via direct mail throughout Maryland.

With numerous targeted editions distributed over 247,000 households weekly, Maryland Pennysaver is the latest addition to Valassis’ growing portfolio of local offerings. Valassis has continued to build its presence in local markets across the country since it acquired Clipper and Printed Deals in late 2015.

“Bringing Maryland Pennysaver in the Valassis fold strengthens our position in the market, allowing us to help more small- and medium-size businesses extend print and digital savings to consumers,” says Valassis president Wayne Powers. “It also builds upon our localized automotive and classified networks. We are excited to welcome Maryland Pennysaver to the Valassis family.”

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