Domino’s Pizza Inc. in Ann Arbor is introducing new technology, called the Pinpoint Delivery system, that allows customers to receive a delivery nearly anywhere, including places like parks, baseball fields, and beaches.
Customers with the Domino’s app can “drop” a pin on the map and get pizza delivered virtually anywhere.
“Domino’s is proud to be the first quick-service restaurant brand in the U.S. to deliver food to customers with the drop of a pin,” says Christopher Thomas-Moore, senior vice president and chief digital officer at Domino’s. “We’re always striving to make customers’ experiences even better and more convenient, and Domino’s Pinpoint Delivery does exactly that.”
With Domino’s Pinpoint Delivery, customers can receive their order at spots without a typical address. The technology allows customers to track their order with Domino’s Tracker, see their driver’s GPS location, view an estimated time of arrival, and receive text alerts about their delivery.
Domino’s also will alert customers when their delivery expert arrives at the pickup spot, at which time they can activate a visual signal on their phone, which will help the driver spot them.
“Domino’s has a long history of innovating within the delivery space, dating back to 1960 — from pioneering pizza delivery to launching the industry-first Domino’s Tracker and rolling out the largest electric pizza delivery fleet in the country,” says Thomas-Moore. “Delivery innovation is at the core of who we are, so we’re thrilled to give customers a new delivery option by allowing them to receive their order nearly anywhere, with the drop of a pin. No address? No problem.”
To learn more about Domino’s Pinpoint Delivery, visit here.
