Livonia’s Phoenix Franchise Brands Expands Home Services Portfolio via Acquisitions

Phoenix Franchise Brands in Livonia has expanded its home services portfolio with the acquisition of Worried Bird Window Washing, based in Utah, and Steel Coated Epoxy Floors, also in Livonia. Terms of the transactions were not disclosed.
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Worried Bird Window Washing and Steel Coated Epoxy are two new brands acquired by Phoenix Franchise Brands in Livonia. // Photo courtesy of Worried Bird Window Washing

Phoenix Franchise Brands in Livonia has expanded its home services portfolio with the acquisition of Worried Bird Window Washing, based in Utah, and Steel Coated Epoxy Floors, also in Livonia. Terms of the transactions were not disclosed.

The two brands join Door Renew, Furry Land, Fetch! Pet Care, and Spray Foam Genie in the Phoenix Franchise Brand portfolio.

Worried Bird Window Washing provides professional window cleaning services for residential and commercial properties, capitalizing on the growing demand for professional exterior maintenance services.

Steel Coated Epoxy Floors specializes in durable, high-performance flooring solutions for residential, commercial, and industrial spaces, catering to property owners looking for long-lasting, protective coatings. Both brands align with Phoenix Franchise Brands’ mission to diversify its offerings in the home services sector.

Phoenix Franchise Brands says it plans to bring on 50 well-vetted, qualified franchisees across its brands. Phoenix equips each franchise owner with training, time-saving tools, and ongoing support to ensure long-term success for everyone in their network, the company says.

“As we continue to expand, our top priority remains on empowering franchisees and providing them with the best support, training, and resources they need to thrive,” says Greg Longe, CEO of Phoenix Franchise Brands.

“Joining our network means gaining access to proven systems within a supportive community, while staying true to our core values: honesty, character, integrity, inclusivity and courage. Whether you’re an experienced owner or new to franchising, we’re here to help you build a legacy that lasts.”

Phoenix Franchise Brands says its “innovative” service models, long-term brand sustainability, and high-growth industries position franchise owners for sustained profitability. It is designed to drive operational efficiencies through proprietary technology, AI-powered lead generation, and digital optimization.

For more information on franchise opportunities, visit phoenixfranchisebrands.com.