Ulliance Hires New Business Development Executive

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Troy-based Ulliance Inc. has appointed Linda Holliday as its new business development executive.

Holliday, who has more than 30 years of experience in the health care industry, will be responsible for identifying and executing business development strategies, establishing new and maintaining existing business relationships, and securing new accounts for Ulliance’s seven service lines, which include Life Advisor Employee Assistance Programs, Life Advisor Wellness, Human Effectiveness Training, Organizational Development, Career Transition Services, Crisis Management and the Voice Your Concern Hotline.

Holliday, of Southfield, previously held various positions with Beacon Health Options, Blue Cross Blue Shield of Michigan and John Hancock.

She received her Bachelor of Arts in liberal arts from Siena Heights University and her Master of Science in health care services administration from Central Michigan University.