DETROIT — John Bailey, a veteran strategic communications professional in Michigan for more than 40 years, has joined Truscott Rossman as its first business strategist.
Bailey, founder of John Bailey & Associates Public Relations, is a member of the Public Relations Society of America Detroit Chapter’s Hall of Fame, and will be based in Detroit. He will help expand Truscott Rossman’s presence in the city as well as across the state. Truscott Rossman, which also has offices in Grand Rapids and Lansing, opened its Detroit office a year ago.
Bailey is an expert in public relations strategy, media relations, and crisis communications, and often speaks on the topic of ethics in business. He is the author of The Power of Ownership: How to Build a Career and a Business. The book details the challenges he overcame in building his successful career, including founding his own public relations firm in 1996 and growing it into a $5 million company in just 12 years. He sold the firm in 2009.