DETROIT — Shinola, a newly launched watch, bicycle, and leather goods company in Detroit, announced a summer tour of their products. The company is hitting the road with a vintage Willys pickup, a bundle of handmade bicycles, and some sought after timepieces. Shinola will be stopping in 20 cities from coast-to-coast between now and October 7.
At every stop, they will celebrate the American summer with local food, drinks, and test rides of their bicycles. As part of their visit, Shinola will be recording their guests’ unique stories of what it means to be American.
The Shinola Tour will be stopping at local retail outlets across the country including bicycle shops and fashion boutiques. Entry to any stop on the tour is absolutely free. A full calendar of dates and locations can be found on shinola.com/biketour.