Roadmap Market Research Appoints New Director

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Roadmap Market Research, an owned subsidiary of Campbell Marketing & Communications, has appointed Andrew Specht as its new director.

Specht, of Novi, will work with the research agency’s client base and work to grow the business. He previously served as market research manager at Cengage Learning in Farmington Hills.

He earned his bachelor’s in arts-history and master’s in library and information science from Wayne State University. He also received his MBA from Walsh College.

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