LIVONIA, Mich., June 2 /PRNewswire/ — One Reverse Mortgage, the nation’s third largest reverse mortgage lender, today announced award-winning actor and children’s book author Henry Winkler will serve as its spokesperson in all major advertising campaigns, beginning immediately. Television advertisements featuring Winkler will air on national cable networks. Winkler, best known for his role as Arthur “The Fonz” Fonzarelli on the long-running Happy Days TV series, and who can be seen on the upcoming second season of the USA Network’s Royal Pains, will also appear throughout the company’s literature and website.
One Reverse Mortgage, an affiliate of Quicken Loans, the nation’s largest online retail home loan lender, has seen rapid growth during the last two years, due in large part to the company’s commitment to personal client care and service.
“As we began the search for a spokesperson, our criteria was simple – we insisted on a person of great character who could help us spread the word about reverse mortgages and our company,” said Jay Farner, CEO of One Reverse Mortgage. “Henry embodies this quality and has shown, through his excellence as an actor, children’s author and family man that he represents all that One Reverse Mortgage is about.”
“Because of his integrity, we feel that Henry will be very helpful in extending our reach with retirees and seniors, allowing us to open the dialogue about reverse mortgages and the many benefits they offer folks 62 or older,” Farner added.
Growing in popularity in recent years, reverse mortgages offer homeowners over the age of 62 the opportunity to convert a portion of the equity in their home to cash, while also eliminating the need for monthly mortgage payments. The program has been particularly helpful to those who have seen their retirement investments shrink as a result of the economy, or may be at risk of losing their homes due to an inability to make monthly payments.
“Once I learned of the work One Reverse Mortgage was doing to help seniors, I was immediately interested,” Winkler said. “I have always been committed to helping others, and I see my work here as the next step in that effort. Reverse mortgages provide homeowners with options, and unfortunately, not enough people know they exist. If I can help just one person save his or her home or live a happier retirement, my efforts will be well worth it.”
To see a sample One Reverse Mortgage video featuring Henry Winkler, please visit: www.OneReverseMortgage.com
About One Reverse Mortgage:
One Reverse Mortgage is the nation’s third largest retail provider of reverse mortgage products that allow homeowners age 62 and older to convert some of their home equity into tax-free cash without having to sell their home. One Reverse Mortgage was founded in 2001 and operates in 43 states across the U.S. The company is headquartered in San Diego, Calif., and is a Quicken Loans company.
About Rock Holdings
Rock Holdings Inc. is an umbrella entity that provides operational and technological resources to a collection of financial service companies. These client service-focused businesses include Quicken Loans, the nation’s largest online lender; Title Source, a leading nationwide provider of title insurance and settlement services; One Reverse Mortgage, the fastest growing reverse mortgage company in America; In-House Realty, the preferred real estate partner of Quicken Loans that connects clients with trusted real estate agents in all 50 states; Quizzle.com, the free and easy way for people to manage their home, money and credit with free tools and information, empowering “Quizzlers” to make smart financial decisions; and, Quicken Loans Mortgage Services, who provides mortgage origination capabilities to community banks and credit unions across the country.
Source: One Reverse Mortgage