Oakland University Names William Matt Director of Meadowbrook Hall

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William Matt
William Matt // Photo courtesy of Meadow Brook Hall

Oakland University has named William Matt, deputy director of the Eli and Edythe Broad Art Museum at Michigan State University, executive director of the Meadow Brook Hall estate.

“We are thrilled to welcome Bill Matt to the Oakland University family,” says Michael Westfall, vice president for university advancement at Oakland. “The Meadow Brook Estate holds a special place of great tradition and pride within the university and is a unique and popular gathering place for the region. Matt’s depth of museum experience, coupled with a strong background within higher education, will ensure that the estate will continue to be preserved as a vibrant centerpiece for the entire community.”

Matt is replacing Geoff Upward, who retired in January after decades at the university and 16 years leading Meadow Brook Hall.

Located on Oakland’s Rochester Hills campus, the estate is a National Historic Landmark, museum, cultural center, and event venue. It is fully self-supporting, utilizing touring, special events, and facility rental revenue to preserve the landmark.

Matt was most recently deputy director of the Eli and Edythe Broad Art Museum at Michigan State University for six years, where he played a role in the management of collections, exhibitions, and facilities as well as the museum’s marketing, finance, and human resources. He helped his team secure a $1 million gift from the MSU Federal Credit Union to open the MSU Broad Art Lab in 2018, also leading the design and construction of the 7,000-square-foot facility in downtown East Lansing.

Prior to joining the museum, Matt was the assistant director for business of MSU’s Campus Living Services. He began his career at Michigan State University in 2001 at the MSU Museum, helping the museum launch the Great Lakes Folk Festival in East Lansing in 2002.

He has served on various community and municipal boards and commissions, including the Lansing Mayoral Arts Commission, Lansing City Council, Ingham County Parks Commission, and the Potter Park Zoo Board. He is also an American Alliance of Museums Peer Site Reviewer.

Matt graduated from the Broad College of Business at Michigan State University and earned his Master of Arts degree from MSU’s College of Education.

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