Oakland County Business Center Introduces ExecDirect


WATERFORDOakland County’s Business Center introduces ExecDirect — Business Coaching for the C-Suite, a 10-week training program which partners with nationally known Sandler Training and is designed to help second-stage companies grow and succeed.

ExecDirect is a customized program that provides the strategies and resources to help CEOs and top sales performers improve sales, profits and achieve their business goals. The program kicks off with a mandatory orientation on July 16 at the Executive Office Building Conference Center, 2100 Pontiac Lake Road, in Waterford.

“Oakland County offers a variety of programs to help big and small businesses succeed,” L. Brooks Patterson, County executive said. “ExecDirect is an opportunity for CEOs to identify sustainable growth strategies that will enhance their bottom line.”

The program specifically targets second-stage for-profit businesses — those with 10-250 employees and revenues of $2 million to $50 million. The 10 weekly sessions run from Sept. 17 through Nov. 19. The orientation sessions are 10 a.m. to noon on July 16 and 5 p.m. to 7 p.m. on Aug. 6. Those interested in attending must register in advance for an orientation session by calling Business Counselor Cathie Abad at 248-858-5690 or email at smallbusiness@oakgov.com.

Sessions topics include:

· Why have a System?

· The Importance of Bonding and Rapport

· Uncovering the Prospect’s Budget

· Closing the Sale

The cost for the entire program is $2,450 — a reduction from its normal cost of $3,500. Registration is limited to 25 people and a minimum 10 companies. Each business also receives a free 90-minute planning meeting with an Entrepreneurial Operating System business management consultant.

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