DETROIT — Cadillac announced today it will build a new, top-end, high-technology — yet to be named — car to go into production in the fourth quarter of 2015 at the Detroit-Hamtramck assembly plant.
The addition of this new Cadillac is part of a previously announced $384 million investment in the facility on Detroit’s east side. Tools and equipment unique to the Cadillac model were installed recently.
“The objective for this upcoming model is to lift the Cadillac range by entering the elite class of top-level luxury cars,” said Cadillac President Johan de Nysschen. “Currently in development, this new rear wheel drive-oriented sedan uses completely new, custom-designed materials on a unique vehicle architecture.
“In addition to new technology in the car itself, we are instituting innovative manufacturing techniques to assemble it with the precision deserving of a luxury make.”
Positioned above today’s CTS and XTS product lines, the new top-of-the-line Cadillac adds to rather than replaces any model in the portfolio. The model name will be announced soon. It will make its public debut in the first half of next year.
“GM’s choice to build its Cadillac flagship sedan at Detroit Hamtramck is a testament to the spirit, resolve and talented workers residing in our communities and state, and demonstrates the high quality of what ‘Made in Michigan’ means,” said Gov. Rick Snyder.
Four of seven Cadillac models – the ELR at Detroit-Hamtramck and the CTS sedan and ATS sedan and Coupe are built at Lansing Grand River – are assembled in Michigan.
“This is another testament to the power of collective bargaining and what can be achieved when we all work together,” said UAW Vice President Cindy Estrada, who leads the union’s GM Department. “Our members work hard and take great pride in creating quality products that drive the industry forward and make these achievements possible.”
Detroit-Hamtramck Assembly opened in 1985 and spans two cities – Detroit and Hamtramck. It is the home of GM electric vehicles, including the Cadillac ELR and is the company’s most complex plant in North America building five models on one production line. GM has invested more than $1 billion in the plant over the last five years.