Munro & Associates Hires Director

Gerald Bryce appointed head of Business Development

TROY – Munro & Associates, a consulting engineering firm specializing in predictive design and manufacturing methods, recently appointed Gerald (Gerry) S. Bryce as a director of business development based at the company’s Troy facility. The announcement was made by Sandy Munro, chief executive officer of the firm. In his new role, Bryce will be responsible for business creation and customer satisfaction for clients in the automotive, truck, aerospace, and defense industries.

Bryce brings a variety of skills and extensive expertise in product engineering and design, program management, manufacturing operations management, sales, and business development to Munro. He has held a variety of executive, managerial, and technical positions with a number of large and small corporations in North America, Europe, and Japan.

“With his more than 42 years of manufacturing, engineering management, and business development experience, Gerry’s background and global experience make him a great addition to the team,” Munro said. “There’s great opportunity for manufacturers to optimize their product development programs with our services. Gerry’s deep understanding of manufacturing and engineering processes will allow him to work with our customers to foster successful manufacturing practices that help them grow their business.”

Most recently, Bryce served as director of business development at EES Inc, the engineering services subsidiary of Volvo-Eicher Commercial Vehicles in Farmington Hills. Prior to this, Bryce served as the director of sales for Weldmation Inc, a robotic welding and assembly systems company in Madison Heights. There, in a year and a half, he led the team which nearly tripled sales over the previous four year average.

Bryce earned a Bachelor of Science degree in mechanical engineering with an automotive design major from General Motors Institute (now Kettering University) in Flint, and has taken master’s classes in engineering management at the University of Michigan in Dearborn.