Chrysler Reveals Custom Vehicles Headed for 2012 SEMA Show


AUBURN HILLS — When the 2012 Specialty Equipment Market Association (SEMA) Show takes place in Las Vegas, Oct. 30 – Nov. 2, enthusiasts will see 24 “Moparized” Chrysler Group LLC vehicles on display at the ultimate aftermarket show.

Unique Chrysler, Jeep, Dodge, Ram, SRT and FIAT brand vehicles outfitted with more than 500 Mopar performance parts and accessories will pack Chrysler Group’s 15,300-square-foot exhibit at the SEMA Show.

“The SEMA show is the perfect place for us to showcase our vast portfolio of proven, quality-tested Mopar performance parts and accessories,” said Pietro Gorlier, president and CEO of Mopar, Chrysler Group LLC’s service, parts and customer-care brand. “We hope that show-goers look at each of these vehicles and get inspired to customize and accessorize their rides.”

Following are select “Moparized” vehicles that will take center stage at SEMA:

  • Jeep Wrangler Sand Trooper
  • Dodge Charger Juiced
  • Jeep Grand Cherokee Half & Half
  • SRT Viper
  • Chrysler 300 “Luxury”
  • Fiat 500 Beach Cruiser
  • Urban Ram
  • Dodge Dart Carbon Fire