Carhartt Appoints New Team Members


Dearborn-based Carhartt has appointed Dave Bone as its newly appointed vice president of business planning and Keith Reynolds as its strategic account director for Carhartt’s Farm and Ranch channel.

Bone, of Plymouth, will provide oversight for Carhartt’s new business planning team which includes three distinct functional areas – partnership planning, central planning, and strategic planning and pricing. Reynolds will be responsible for driving Carhartt’s distribution strategy for the Farm and Ranch channel, as well as leading the business and team that serves the strategic Farm and Ranch accounts.

Prior to Carhartt, Bone worked at American Eagle Outfitters in several leadership positions, including director of planning, merchandise planner, and planning manager.

He also received merchandising experience at Montgomery Ward and Famous Footwear.

Reynolds previously served for as vice president of merchandising at Tractor Supply Co. Additionally, Reynolds previously owned a company that imported and sold lawn/garden items, toys and commercial bath products to mass channel and specialty stores.

He also served as vice president of merchandising and sourcing for Dollar General Corp.; vice president of merchandising and allocation at Bon Ton Stores and worked as vice president/divisional merchandising manager for Saks Department Stores.