American Heart Association Names New Heart Ball Co-chairs


The American Heart Association is setting the groundwork for a rewarding campaign with the announcement of Heart Ball Co-Chairs Jason Hall, co-founder of Slow Roll Detroit and Daniel Mahlebashian, global executive director of Purchasing Services, Request to Pay Process ,and Enterprise SAP Business Management for General Motors. Contributions raised from the campaign fund cardiovascular research and educational programs while paying homage to the Association’s donors and volunteers.

The Detroit Heart Ball and Pulse Party, official after-party, are slated for June 17 at Eastern Market, located at 2934 Russell St. in Detroit. Tickets are $1,250 each and corporate sponsorships begin at $10,000. In anticipation of the event, the public can participate in new wrap-around events including a “Red Roll” on April 25, an exclusive million dollar Slow Roll on May 19, and a VIP block-style party on May 21.

Mahlebashian, left, of Detroit, has served as a Commercial and Contract Management executive for a Fortune 5 global company for the past 15 years, and has nearly 30 years of financial management and commercial experience. He is affiliated with many boards including the board of directors for The International Association of Commercial and Contract Managers.


Slow Roll Detroit has vastly grown from five riders to over 4,000 a week in the city of Detroit. Hall, left, is also an official spokesman for Apple touring the world to share his Detroit story. Hall, of Detroit, is the recipient of various awards and appears on Local 4’s “Live in the D” to discuss relevant topics associated with Detroit.

For more information about the Detroit Heart Ball campaign, visit  For sponsorship opportunities or additional information, contact Shelley Rusinek at 248-936-5807 or or Annie Hill at 248-936-5816 or