American Cancer Society, Chevy to Bring Cattle Baron’s Ball to Cobo Center


SOUTHFIELD —The American Cancer Society will bring its annual Cattle Baron’s Ball back to Cobo Center for its 12th year in Detroit on Sept. 27.

Chevrolet will serve as this year’s presenting sponsor with Tim Mahoney, global chief marketing officer for General Motors, serving as the honorary chair of the event.

The event will feature live entertainment, food, and beverages provided by some of metro Detroit’s finest restaurants and high-end live and silent auctions. Guests will also enjoy mechanical bull riding, photo opportunities, and other western-themed activities. Additionally, guests will have the opportunity to fund the mission of the American Cancer Society at the event by making a tax deductible donation directly to the Society.

In Metro Detroit alone, more than 66 people are diagnosed with cancer each day,” said Christine Kenny, senior manager of distinguished events for the American Cancer Society. “Cattle Baron’s Ball engages Detroit’s corporate community to take action against this disease that takes too much from too many and allows the Society to continue the important work of providing education, services, research and advocacy to finish the fight against cancer.

Cattle Baron’s Ball is supported by some of the nation’s most influential auto executives and many of the area’s largest and most influential companies. The event has raised more than $11 million in 11 years to help support the Society’s mission to create a world with less cancer and more birthdays.

For more information about Cattle Baron’s Ball and corporate sponsorship opportunities, call 248-663-3401 or visit