Aqaba Digital, a digital marketing and technology solutions firm in Clarkston, was named the official selection as a strategic partner for the City of Pontiac Technical Assistance Service (TAS) Program.
Aqaba Digital was awarded the designation following a competitive bidding process. Overall, the company offers municipalities and local businesses with web development, digital transformation consulting, and data-driven marketing services.
As part of this engagement, Aqaba Digital will be responsible for the delivery of full-scope digital services, including:
- Custom website design and development
- Internet marketing consulting and execution
- Community engagement strategies
- First-party data capture and analytics through its proprietary “Captis Pixel” platform
“We are honored to be selected by the city of Pontiac as a trusted technology and digital marketing partner,” says Ramsey Sweis, founder and CEO of Aqaba Digital. “This partnership represents more than just a contract win; it’s a shared commitment to revitalizing local businesses and supporting economic growth through strategic innovation.”
The Technical Assistance Service initiative is a key component of Pontiac’s Small Business Support Program, funded by the American Rescue Plan Act. It is designed to assist small businesses by providing them with the digital tools, strategies, and advisory support needed to thrive in today’s economy.
“Your thorough understanding of the project objectives and your ability to provide innovative solutions were key factors in our decision,” said John Marsh, purchasing assistant for the City of Pontiac, in the official award letter.
Aqaba Digital looks forward to a successful collaboration with the City of Pontiac and its business community, ensuring that every project delivered contributes to the city’s long-term growth and digital readiness.
IN RELATED NEWS, Aqaba Digital has announced a new partnership with Capital Lease Group, a fleet leasing and management solutions company headquartered in Massachusetts.
Capital Lease Group offers flexible, cost-effective vehicle leasing, and fleet management services for businesses across a wide range of industries. In its continued effort to lead the fleet management space, the company engaged Aqaba Digital for the design and development of a high-performance custom website that not only looks exceptional but is built to capture and convert user traffic.
The initiative includes a deep application of Conversion Rate Optimization (CRO) strategies to better support user engagement, streamline navigation, and drive qualified leads. Aqaba Digital’s unique methodology begins with an in-depth brand positioning process, establishing Capital Lease Group as a trusted authority within the fleet management and vehicle leasing space.
“Capital Lease Group is an established name in fleet management, and now it’s time for their digital presence to match that leadership,” says Sweis. “We’re applying our full suite of strategy, design, and CRO capabilities to build a web experience that supports both their brand authority and business growth goals.”
The result will be a future-ready website that reflects Capital Lease Group’s expertise, improves lead generation, and supports long-term digital scalability.
In addition, Aqaba Digital announced a client partnership with JUMPERZ Audio, a family-owned cable and metalwork manufacturing company based in Pontiac.
Founded and operated by Zane Kadro, JUMPERZ Audio produces high-quality, American-made audio cables and components for musicians, venues, and audio professionals. The new engagement marks a strategic investment in scaling the brand’s digital presence, and expanding its market reach across multiple channels.
As part of the collaboration, Aqaba Digital will lead the design and development of a new e-commerce website, launch a branded Amazon storefront, and introduce a comprehensive rebranding initiative aimed at positioning JUMPERZ Audio as a leading authority in the professional audio space. The digital roadmap also will include targeted advertising campaigns, SEO, and ongoing performance optimization.
“Zane and the team at JUMPERZ Audio are incredibly passionate about their craft, and that energy is contagious,” says Sweis. “Our goal is to amplify their story, streamline their digital infrastructure, and build a brand presence that reflects the exceptional quality they deliver.”
The partnership will leverage Aqaba Digital’s proprietary digital ecosystem, hands-on project management, and growth-oriented strategies to help JUMPERZ Audio drive e-commerce sales, expand distribution, and connect more meaningfully with its growing customer base.
For more information, visit aqaba.digital/about/.
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