Troy’s Allegra Marketing Print Mail Acquires Midwest Banner


Troy’s Allegra Marketing Print Mail Wednesday announced it has acquired Midwest Banner, a signs and graphics company also located in Troy. As part of the deal, Midwest Banner now is operating as Image360.

The two companies have been consolidated at the former Midwest Banner facility at 1307 E. Maple Road in Troy.

“Midwest Banner has built a strong reputation in the Troy community,” says Dave Hofelich, sales director and manager of Allegra and Image360. “Combining our resources further strengthens our ability to deliver a one-stop resource for comprehensive signage solutions and print and marketing needs of businesses and nonprofits throughout the area.

“Businesses of all sizes benefit from consistent branding across all marketing channels. As local businesses’ marketing needs become more sophisticated, we’re keeping pace with new technologies and solutions that bring convenience and quality together to drive better business results.”

Bob Beauchamp, former owner of Midwest Banner, will remain involved to ensure a smooth transition for customers.

Allegra is a full-service marketing communications provider with in-house capabilities including marketing consultation, copywriting and graphic design services; advanced printing technologies including full-color printing, digital color signs, posters, and banners; complete finishing services, mailing services, variable data capabilities, promotional products, and print management solutions. Allegra can also help businesses with search engine optimization, pay-per-click campaigns, and web-to-print solutions.

Image360 provides professional graphic solutions to regional businesses and organizations.

Allegra and Image 360 are members of the Alliance Franchise Brands network, a world leader in marketing, graphics, and visual communications, linking more than 650 locations in the U.S., Canada, and the United Kingdom.

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