Traverse City’s High Street Insurance Acquires 100th Agency

High Street Insurance Partners (HSIP) in Traverse City announced it has partnered with The Craft Agency in Jackson, making it the 100th acquisition by the northern Michigan firm in just over three years.
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Traverse City's High Street Insurance Partners announced it has acquired The Craft Agency, its 100th acquisition in just over three years. // Courtesy of The Craft Agency
Traverse City’s High Street Insurance Partners announced it has acquired The Craft Agency, its 100th acquisition in just over three years. // Courtesy of The Craft Agency

High Street Insurance Partners (HSIP) in Traverse City announced it has partnered with The Craft Agency in Jackson, making it the 100th acquisition by the northern Michigan firm in just over three years.

“We have experienced significant growth over the last three years,” says Scott Wick CEO of HSIP. “More importantly, our focus is on building the best insurance agency with like-minded people who thrive serving their clients and communities. We are thrilled to have completed our 100th transaction, The Craft Agency being from Michigan where we started and call home.”

The Craft Agency, founded in 1923, provides business insurance; specialty insurance that includes coverage options for beauty salons and spas, cannabis growing, processing and delivery facilities, race teams, and more; personal insurance for homeowners, automobiles, and more; and life and health insurance for individuals and employers.

“We couldn’t be happier partnering with HSIP and being their 100th agency. They know and understand our market, clients, and community,” says Robert Craft, president of The Craft Agency. “Together we will be able to continue to provide the best solutions and service to all our constituents.”

Founded in 2018, HSIP provides an array of business insurance and risk management; employee benefits and human capital management; financial and retirement services; and personal insurance solutions delivered through community-focused agencies. HSIP has offices in 24 states.

“We look forward to what 2022 holds and how we can expand our footprint to create stronger, more resilient communities for the future,” says Scott Goodreau, president and COO of HSIP.

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