The Chrysler brand of Stellantis in Auburn Hills has started production of the 2024 Chrysler Pacifica and Pacifica Plug-in Hybrid its Windsor, Ontario Assembly plant. The occasion coincides with the 40th anniversary of the automaker’s first minivan.
Available for the 2024 model year, the Pacifica lineup includes a new Sepia interior color for the premium Pacifica Pinnacle model, as well as two new exterior colors, Red Hot, and Baltic Gray.
The revamped Pacifica Plug-in Hybrid lineup will offer two models for 2024, the Pacifica Plug-in Hybrid Select and Pacifica Plug-in Hybrid Pinnacle. The S Appearance, Premium S Appearance, and Road Tripper Package content is optional on the Pacifica Plug-in Hybrid Select model.
Chris Feuell, CEO of the Chrysler brand, says the Chrysler Pacifica Pinnacle offers the most standard safety and security features in its class, and Pacifica is engineered to be the most technologically advanced minivan in America. Stellantis options in the segment over the last 40 years include the class-exclusive Stow ‘n Go seating and storage system, Uconnect Theater, dual hands-free sliding doors, the first electrified powertrain in the segment, and many more.
Feuell says a new Emergency Vehicle Alert System feature of the Uconnect 5 platform will provide drivers with cluster and touchscreen in-vehicle notifications of an active fire truck, ambulance, or other nearby roadway hazards.
The 2024 Chrysler Pacifica and Chrysler Pacifica Plug-in Hybrid will begin arriving at dealerships in October. For more information on the Chrysler brand, visit Chrysler.com.
The original minivan — a Plymouth Voyager — rolled off the line at Windsor Assembly on Nov. 2, 1983, as a 1984 model, the first of more than 15 million Stellantis minivans sold to date. As the first company to introduce the minivan and through six generations of the vehicle, Stellantis has developed 117 minivan firsts, using evolving technologies and features to make life easier for owners and their families.
“For 40 years, Stellantis minivans have been along for the ride helping families and road-trippers create a lifetime of unforgettable moments,” Feuell says. “Many of today’s consumers first experienced the road in a Chrysler minivan, and we’re proud that four decades later, a new generation is making their own memories in a Chrysler Pacifica or Pacifica Plug-in Hybrid. As the Chrysler brand moves forward to an all-electric portfolio in 2028, the minivan will continue to play an important role in our vehicle lineup.”
Chrysler recently celebrated production of the 100,000th Chrysler Pacficia Plug-in Hybrid, still the first and only plug-in hybrid in the segment. The Pacifica Plug-in Hybrid demonstrates the evolution of the Chrysler portfolio as the brand transitions to an all-new electrified future.
