Sales for Auburn Hills’ FCA Down 4% for Calendar Year, Ram Sales Increase

FCA in Auburn Hills reported vehicle sales are down 6 percent for the month of April and down 4 percent for calendar-year-to-date sales. The company also announced it will end its monthly sales reports for the U.S. and Canada following the June results and will release its first quarterly report on Oct. 1.
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Ram 1500 Rebel
While FCA sales were down 6 percent year-over-year in April, Ram sales increased 25 percent for the month. // Photo courtesy of Ram

FCA in Auburn Hills reported vehicle sales are down 6 percent for the month of April and down 4 percent for calendar-year-to-date sales. The company also announced it will end its monthly sales reports for the U.S. and Canada following the June results and will release its first quarterly report on Oct. 1.

The company sold 172,900 vehicles in April, compared to 184,149 vehicles in the same month the year before. Retail sales accounted for 129,382 vehicles, and fleet accounted for 25 percent of total sales. Year-to-date, 671,325 vehicles were sold, and fleet accounted for 27 percent of total sales.

“April marks the start of the spring selling season, and we anticipate strong consumer spending as we move through May,” says Reid Bigland, U.S. head of sales for FCA. “The industry may be shaking off the first-quarter sluggishness, but shoppers are coming into showrooms and buying. We sold more than 300 Jeep Gladiators, which are now starting to arrive in showrooms across the country, and we expect our Gladiator count to continue to rise, reflecting both ongoing demand and the fulfillment of the 4,190 orders taken in early April for the 2020 Gladiator Launch Edition.”

Jeep sales decreased 8 percent in April and 7 percent for the calendar year to date compared to last year’s numbers, selling 76,325 and 289,129 vehicles, respectively. In April, the Jeep Compass model sales increased 10 percent, but decreased 9 percent for the calendar year. Grand Cherokee sales increased 23 percent in April and 12 percent for the calendar year. This was the second consecutive month that the Grand Cherokee set a record monthly high.

Sales for Ram increased 25 percent year-over-year for the month, selling 53,811, and 22 percent for the calendar year to date, selling 190,824.

Chrysler brand sales decreased 37 percent in April and 33 percent for the calendar year, selling 8,987 and 40,578 vehicles, respectively.

The Dodge brand’s sales decreased 24 percent to 31,262 vehicles in April and 10 percent to 141,779 for the year so far.

Sales dropped by 34 percent in April and 42 percent for the calendar year for the Fiat brand, selling 931 and 3,145 vehicles, respectively. Sales dropped by 14 percent in April and 23 percent for the calendar year for the Alfa Romeo brand to 1,584 and 5,870, respectively.

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