One day removed from celebrating the Team USA’s victory over Team Europe in the Ryder Cup, Rocket Mortgage brand ambassador Bryson DeChambeau was in the Motor City to participate in the announcement that Rocket Mortgage has extended its sponsorship of the Rocket Mortgage Classic through 2027.
Tournament officials say the tournament, played at the Detroit Golf Club, will continue to focus on its Changing the Course initiative, a program that aims to end the digital divide in Detroit by making data-driven investments into the city and philanthropic partners that assist in providing technology, internet access and digital literacy training to residents.
Charitable proceeds raised from the 2020 Rocket Mortgage Classic totaled more than $2.7 million, surpassing the $1.2 million that was raised from the 2019 Rocket Mortgage Classic. More than $3.5 million of the proceeds were invested directly into Detroit and southeast Michigan-based organizations.
“What you guys have done for this community is beyond special,” says DeChambeau.
Jay Farner, CEO of Rocket Mortgage and Rocket Cos., says, “From the very beginning, Dan Gilbert’s vision was to bring a world-class golf event to Detroit, shining a light on the city and raising money for partners doing amazing work in our community.
“Since then, Rocket Mortgage, the tournament team, and the PGA Tour have all worked tirelessly to establish an event that has a lasting impact on golf fans as well as neighborhoods throughout Detroit. We have built tremendous momentum and won multiple awards for our event from the PGA Tour. But, more importantly, we have been able to take on very important initiatives, like helping to bridge the digital divide in Detroit. We are looking forward to seeing the impacts of this tremendous event for many more years to come.”
One of the primary initiatives of the Rocket Giving Fund is EBB 313, which is operated by Connect 313 Fund. This program subsidizes the cost of internet and technological devices for eligible households in Detroit. EBB 313 is the first and only campaign in the country that has streamlined and systemized access to the federal government’s Emergency Broadband Benefit.
This reduces the cost to digital access and opportunity, one of the primary barriers for those who currently do not have the necessary materials needed to be connected. Connect 313 Fund is a collaborative organization founded by the city of Detroit, the Rocket Mortgage Classic, Rocket Cos., Microsoft, and the United Way of Southeastern Michigan.
“The Rocket Mortgage Classic is an unparalleled opportunity to highlight all the great work taking place in Detroit, one of the great sports towns in America, and we’re excited to continue our partnership with Rocket Mortgage and the Rocket Mortgage Classic through 2027,” says Jay Monahan, commissioner of the PGA Tour. “Thanks to today’s extension, the Rocket Giving Fund will continue to provide significant technological benefits for the citizens of Detroit through the Connect 313 Fund.”