Ram Trucks, a division of Auburn Hills-based FCA US, today unveiled a limited edition of its all-new 2019 Ram 1500 to commemorate the 144th running of the Kentucky Derby on May 5.
The 2019 Ram 1500 Kentucky Derby Edition is based on the brand’s top limited trim and will also feature Kentucky Derby “Run for the Roses” fender graphics.
This year’s Kentucky Derby marks the Ram Truck brand’s ninth year as the Official Truck of Churchill Downs and of the famed horse race.
“The Kentucky Derby has long been among America’s most cherished sporting events,” says Mike Manley, head of Ram Brand-FCA. “The close ties between Ram trucks and the equine community have led us to the introduction of the 2019 Ram 1500 Kentucky Derby Edition. The Ram 1500 is a no-compromise truck that delivers capability, durability, technology, and safety an is well-suited to meet the needs of all kinds of owners, including those who love horses.”
The launch of the Kentucky Derby Edition will also mark the introduction of Ivory White Tri Coat paint and the first time that a body-colored appearance package will be available. Five additional exterior colors are also available for the new truck: Delmonico Red, Diamond Black Crystal, Granite Crystal, Max Steel, or Patriot Blue. The truck is available in 4×2 or 4×4 Crew Cab configurations, with a 5 ft.-7 in. bed length.
The new Ram 1500 Kentucky Derby Edition includes the Ram’s Uconnect 12-inch touchscreen radio with Sirius XM 360L with navigation, four-corner auto-leveling air suspension, power-retracting running boards, trailer hitch with sway control, and blind spot monitor with automatic trailer detection.
When properly equipped, the truck can tow up to 12,750 pounds. The base price for the 2019 Ram 1500 Kentucky Derby Edition is $53,190, and production is limited to 2,000 units.