The Ram truck brand of Auburn Hills-based Stellantis is the official truck of the Macy’s Thanksgiving Day Parade in New York City for the ninth consecutive year.
Working closely with the Macy’s team and the city of New York, Ram is helping to keep the holiday tradition moving as more than 20 trucks will be towing all the parade’s floats.
In addition, three Ram trucks will be fully wrapped to complement the float designs of Teenage Mutant Ninja Turtles, Willy Wonka and Chocolate Factory, and a specially wrapped Ram truck will be towing the star of the parade, Santa Claus.
“It is a privilege for the Ram truck brand to be the official truck of one America’s most celebrated occasions,” says Tim Kuniskis, Ram brand CEO at Stellantis. “Our Ram trucks are built to serve all our customers everywhere, and we are honored to be just a small part of the magic that happens during the Macy’s Thanksgiving Parade as our full portfolio of award-winning trucks pulls these floats down the streets of Manhattan.”
Ram also will assist in moving other parade materials needed to produce the annual celebration, from tool containers to costumes and much more, in the lead up to the start of the procession on Thanksgiving Day.
The Ram truck brand provided the Macy’s parade with more than 70 trucks and Ram ProMaster commercial vans, many of which are used for behind-the-scenes functions leading up to the parade start.
The 97th annual Macy’s Thanksgiving Day Parade will air nationwide on NBC-TV from 8:30 a.m. to noon, in all time zones. For more information, visit macys.com/parade.
