Bloomfield Hills-based MJR Theatres is planning to open what it calls the largest Laser IMAX auditorium in metro Detroit at the MJR Troy Cinema this summer.
The completely redesigned auditorium will feature IMAX’s most advanced theatrical experience to date, including a patented 4K Laser projector designed to deliver crystal clear lifelike images, increased resolution, deeper contrasts and the widest range of colors available.
Also, IMAX’s sound technology is expected to deliver “striking clarity and depth, alongside perfectly tuned sound and evenly distributed audio for a moviegoing experience unlike anything else,” the company says.
The MJR Troy IMAX also will feature fully powered, zero-gravity luxury recliners, joining the MJR Southgate IMAX as only the second in metro Detroit to offer this amenity. Additionally, select rows also will offer MJR’s VIP Seats, an exclusive seating concept featuring premium heated reclining chairs, two convenient side tables, storage compartments for personal belongings, coat hooks, and a surrounding privacy enclosure designed to provide additional personal space and comfort.
“We’re thrilled to bring this next-level IMAX experience to our guests at MJR Troy,” says Joel Kincaid, vice president of Operations for MJR Theatres. “Combining the cutting-edge visuals and sound of IMAX’S 4K Laser technology with our signature zero-gravity recliners, VIP Privacy Pods, and LUX Loungers, this will undoubtably be the golden standard for moviegoing in metro Detroit.”
