Metro Cars Announces Brand Consolidation


Metro Cars, a Taylor-based ground transportation service, has undertaken a strategic reorganization of its transportation divisions.

As part of the reorganization, Metro Coach, which provides large group transportation options in metro Detroit, and the ADA Transportation vehicles owned by Metro Cars will be rebranded under the Metro Cars umbrella.

“The Metro Cars brand is one of the strongest, most recognizable brands in Michigan,” says Daniel Ret, CEO of Metro Cars. “It only made sense for us to ensure that all of our customers can easily identify the Metro Cars name for all of our quality services.”

The company’s collection of nearly 350 chauffeur-driven vehicles includes sedans, stretch limousines and limousine coaches, executive vans, shuttles, and luxury motor coaches.

Founded in 1990, Metro Cars is the exclusive airport transportation provider at both Detroit Metropolitan Airport in Romulus and the Gerald R. Ford International Airport in Grand Rapids. It also serves numerous other airports in the region and state.