Kalamazoo Becomes Home to Combined Flavor Company

Kalamazoo based National Flavors, Bonnie and Don Flavours in Ontario, and Georgia’s GSB Flavor Creators, all of which offer flavors, extracts, and essential oils, are consolidating under the name FlavorSum.
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National Flavors, Bonnie and Don Flavours, and GSB Flavor Creators have combined to form FlavorSum, which is based in Kalamazoo. // Stock photo

Kalamazoo based National Flavors, Bonnie and Don Flavours in Ontario, and Georgia’s GSB Flavor Creators, all of which offer flavors, extracts, and essential oils, are consolidating under the name FlavorSum.

Terms of the deal were not disclosed, and the company’s headquarters will be in Kalamazoo. The flavors are used in fruit sauces, jams, jellies, frozen desserts, confections, bakery items, drinks, and other items.

The three companies became members of the New York City-based Riverside Flavor Platform in 2020. The unification is expected to expand the company’s ability to provide solutions, expertise, responsiveness, and infrastructure.

“The value of the combined strengths of National Flavors, Bonnie and Don Flavours, and GSB Flavor Creators is far greater than the sum of the parts of our organization,” says Brian Briggs, FlavorSum CEO. “We’re building on a long heritage of exceptional customer service, innovation, and operational excellence. We will help our customers improve speed to market, extend their in-house capabilities and expertise, and provide unmatched reliability for on-time delivery performance.”

FlavorSum will maintain flavor research, creation, production, and distribution through two facilities, including pilot plants, in Kalamazoo and Ontario.

The company is launching three solutions brands: FlavorSum Access for flavor sourcing, FlavorSum Collaborate to connect customers with formulation, efficiency, and compliance experts; and FlavorSum Discover for market trends, consumer insights, and proprietary consumer research.

The Riverside Co. is a global private equity firm focused on investing in growing businesses valued at up to $400 million. It was founded in 1988 and has since made more than 650 investments. The firm’s international private equity and structured capital portfolios include more than 110 companies.

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