General Motors, Stellantis Unveil Plans to Elevate Driving Experience

General Motors Co. in Detroit and Stellantis in Auburn Hills have revealed their plans for improving the driving experience in future vehicles.
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A simulated image of the 2028 Cadillac Escalade IQL’s interior, which will feature next generation electrical architecture in 2028.
A simulated image of the 2028 Cadillac Escalade IQL’s interior, which will feature next generation electrical architecture in 2028. // Photo courtesy of GM

General Motors Co. in Detroit and Stellantis in Auburn Hills have revealed their plans for improving the driving experience in future vehicles.

At its recent GM Forward media event in New York, GM showcased how manufacturing scale, software expertise, and AI from Google Gemini are converging to transform the car from a mode of transportation into an intelligent assistant.

Beginning next year, GM vehicles will feature conversational AI with Google Gemini, making it possible to talk to your car as naturally as one would to a fellow passenger. In the future, GM will introduce its own AI, custom-built per vehicle. With the driver’s permission, it will be fine-tuned with the vehicle’s intelligence and the driver’s personal preferences, all connected by OnStar. This could include explaining one-pedal driving in the vehicle, spotting a maintenance issue early, or finding the perfect place for dinner en route to a destination.

Another significant step toward that future is autonomy. GM announced plans to bring eyes-off driving to market in 2028, debuting on the Cadillac ESCALADE IQ electric SUV.

GM already has mapped 600,000 miles of hands-free roads in North America, and customers have driven 700 million miles with Super Cruise without a single reported crash attributed to the system. Additionally, the technology and validation frameworks from Cruise add more than 5 million fully driverless miles of experience.

This combination of technology, scale, a decade of real-world deployment experience, and safety systems developed and tested for Super Cruise gives us the foundation to deliver the next phase of personal autonomy.

In 2028, GM will debut a new centralized computing platform, starting with the Cadillac ESCALADE IQ. This will be a full reimagining of how vehicles are designed, updated, and improved over time. Built to power both EVs and gas vehicles, the update unites every major system — from propulsion and steering to infotainment and safety — on a single, high-speed computing core.

The result: 10 times more over-the-air software update capacity, 1,000 times more bandwidth, and up to 35 times more AI performance for autonomy and advanced features. It’s a foundation built for continuous learning and improvement, enabling GM vehicles to evolve long after they leave the showroom.

GM also shared progress on how it’s scaling its robotics work at the Autonomous Robotics Center (ARC) in Warren, and a sister lab in Mountain View, Calif. More than 100 roboticists, AI engineers, and hardware specialists are building advanced robotics systems trained on decades of GM production data, such as telemetry, quality metrics, and sensor feeds from thousands of robots, to create AI that learns and improves with every manufacturing cycle.

ARC also is developing software and manipulation components for collaborative robots, or “cobots,” which GM is deploying in its U.S. assembly plants this year. This creates an adaptive and efficient manufacturing environment where intelligent machines improve safety and workplace quality.

Today, most new GM electric vehicles can provide backup power from their batteries to properly equipped homes — and soon, they’ll be capable of providing power back to the electrical grid.

GM offers a range of EV charging and backup home energy choices. Starting in 2026, the company will make the full GM Energy Home System (bi-directional EV charging plus a stationary home battery) available via leasing, with terms to be announced later. This will begin with GM EV owners and later roll out to other homeowners interested in backup power and solar integration. Both GM’s EVs and home energy systems are supported by a smartphone app experience that can educate customers and grow over time for new capabilities like vehicle-to-grid programs.

Up the road in Auburn Hills, Stellantis is partnering with California’s Applied Intuition Inc. to deliver intelligent in-vehicle infotainment across Stellantis’ global portfolio of brands.

Applied Intuition will provide its infotainment platform, powered by the company’s Cabin Intelligence software and tooling, to enable tailored experiences across Stellantis’ automotive portfolio. Using the platform, Stellantis will customize at scale, delivering intelligent, customer-focused and cost-efficient cabin experiences — furthering its commitment to shaping the future of transportation with bold design and advanced engineering.

“Applied Intuition’s platform embeds intelligence at the core, unlocking personalized experiences based on the driver’s preferences, easy feature updates, and a premium brand experience,” says Qasar Younis, co-founder and CEO of Applied Intuition. “Our solution removes the tradeoff between affordability and flexibility, giving Stellantis the ability to deliver infotainment experiences at scale that are customized brand by brand, region by region, across one of the most diverse portfolios in the world.”

Applied Intuition’s platform provides Stellantis with:

  • One software solution for all brands: Applied Intuition’s white-box approach enables Stellantis to tailor in-vehicle experiences across core applications — customizing the look and feel of every brand without having to rewrite systems.
  • Customer centricity, cost efficiency and scalability: With over-the-air updates, local compliance, and flexible navigation sources, Applied Intuition enables global deployment with reduced costs and complexity.

The partnership highlights Applied Intuition’s differentiation in the market: multi-brand flexibility, an end-to-end platform, global scale and proven speed.

To learn more about how Applied Intuition is redefining intelligence inside vehicles, visit here.