Ford Fireworks Return to Detroit Riverfront June 27

After two years as a display over Lake St. Clair for an audience of television cameras due to COVID-19 concerns, the Ford Fireworks will return to the Detroit Riverfront on June 27.
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After two years as a TV-only event, the Ford Fireworks are returning to the Detroit Riverfront June 27. // File Photo
After two years as a TV-only event, the Ford Fireworks are returning to the Detroit Riverfront June 27. // File Photo

After two years as a display over Lake St. Clair for an audience of television cameras due to COVID-19 concerns, the Ford Fireworks will return to the Detroit Riverfront on June 27.

Now in its 64th year, this summer tradition, produced by The Parade Co. and sponsored by Ford Motor Co., is recognized as one of the country’s largest fireworks displays.

“We are thrilled to bring the Ford Fireworks back to Detroit, as this event truly brings our community together and showcases the city in a special way,” says Tony Michaels, president and CEO of The Parade Co. “Ford Motor Co.’s continued support is instrumental in ensuring this show, along with other beloved Parade Company events, grow bigger and more vibrant each year for our community to enjoy.”

The Dearborn-based automaker also announced the extension of its commitment to Parade Co. events through 2024. Ford will serve as the title and key sponsor of traditions including the Ford Fireworks and The Parade Co. Rooftop Fundraiser presented by Ford, America’s Thanksgiving Parade presented by Gardner White, and Hob Nobble Gobble presented by Ford. Ford also is the official car of the parade and will unveil a new float this Thanksgiving.

“Building and supporting community here in our hometown has always been a top priority for Ford,” says Mary Culler, president of the Ford Motor Co. Fund. “Both the Ford Fireworks and America’s Thanksgiving Parade unite and celebrate people and communities across the city of Detroit, and we are proud to extend our partnership with The Parade Co. and continue our support of these cherished events.”

As producers of the Ford Fireworks, The Parade Co. selects the musical arrangement and works exclusively with Zambelli Fireworks to stage more than 10,000 pyrotechnic effects visible for miles along the Detroit River. This year’s show is themed “Hey Detroit, The Sky Shines for You!”

Limited tables are still available for the Ford Fireworks Rooftop Party presented by Ford Motor Co., offering the best seats in the city to view the fireworks. Guests will enjoy live music with Your Generation in Concert, catering by Andiamo, games, giveaways and more. To learn more, visit www.theparade.org or call 313-923-7400. All proceeds benefit the Michigan Thanksgiving Parade Foundation.

The Ford Fireworks can be viewed on WDIV-Local 4’s live broadcast from the event. News/Talk 760 WJR and Paul W. Smith also will provide special radio coverage.

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