Bloomfield Hills-based eGrowcery, a developer of a retail food industry ecommerce platform, today announced a partnership with DoorDash Drive, DoorDash’s white label fulfillment platform that powers direct delivery for businesses.
The partnership will provide supermarkets with access to an expansive delivery fleet and a flexible delivery solution directly from the ecommerce experience.
With the new DoorDash Drive integration, retailers using the eGrowcery platform can now benefit from the scale of DoorDash’s logistics network, all while retaining full autonomy around the ecommerce experience and, critically, owning their own shopper data.
Operating in the United States and abroad, eGrowcery states a growing number of retailers are working to establish their own branded eCommerce experience. Unlike marketplaces that own the shopper data and allow for products and promotions from competing retailers, the eGrowcery solution puts control and data ownership in the hands of the retailer.
“By teaming up with DoorDash, we are able to offer our retail customers a turn-key solution to help them address their local commerce needs,” says said Patrick Hughes, CEO of eGrowcery.
“The combination of eGrowcery’s intuitive shopping experience and fully integrated fulfillment process with DoorDash’s scale and convenience is very compelling. All of these benefits (allow) retailers (to) maintain a direct connection with shoppers through their own branded app, enabling them to profitably grow their business.”
The eGrowcery platform is an end-to-end, omnichannel solution that integrates with back-office/point of sale systems while enabling retailers to personalize their own shopper experience.
