Detroit Fashion + Tech Hackathon Heading to Virtual World

Coders, designers, artists, retailers, entrepreneurs, product and data specialists, and creators will be vying for fashion and technology supremacy during the 2020 Detroit Fashion + Tech Hackathon, which will take place virtually Sept. 25-27.
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2020 Detroit Fashion + Tech Hackathon
Last year’s winners of the Hackathon was Team Deviate, which solved a problem related to the future of retail. // Photo courtesy of Detroit Fashion + Tech Hackathon

Coders, designers, artists, retailers, entrepreneurs, product and data specialists, and creators will be vying for fashion and technology supremacy during the 2020 Detroit Fashion + Tech Hackathon, which will take place virtually Sept. 25-27.

The Detroit Fashion + Tech Hackathon, brings together creativity and technology to develop solutions to problems facing the fashion and retail industries. The event also provides networking opportunities with industry experts.

Organizers say the DF+TH is a part of an ethical fashion revolution ignited by the COVID-19 crisis. It is an official part of the 10th annual Detroit Month of Design, Sept. 1-30, a citywide celebration of Detroit’s role as a UNESCO City of Design.

“While industries are still uncovering the full impact of COVID-19, the crisis is providing an opportunity for unique innovation and more sustainable practices in fashion,” says Lori McColl, founder of DF+TH and Whim. “Not everything will be successful, however, this is a good time to test things out and develop a blueprint for moving forward, one of the guiding principles of the DF+TH.

“Whim hopes after this crisis, we will see a shift in sustainability to include global citizenship,” says McColl. “A focus on the way we think of each other and the responsibility we have to care for one another. We hope the DF+TH will bring awareness, and most importantly real solutions to aide brands in the midst of an economic collapse.”

DF+TH was created in 2018 as an event to attract investment and create jobs for Detroit. With the goal of diversifying trades and manufacturing, the DF+TH has an opportunity to impact technology and innovation to bring creatives together in a new and sustainable way.

“The DF+TH is a unique platform that has always brought creative minds together in Detroit and demonstrates how their talents and businesses could grow and thrive here in the state,” says Tanya Markos-Vanno, manager of development and operations for Pure Michigan Business Connect. “Now this annual event is moving virtual, providing opportunities for participants across the world to connect, meet mentors, and develop innovative solutions, showcasing how Detroit and Michigan play an important role in the growing apparel, retail, and high-tech fields globally.”

The 2019 hackathon brought together more than 70 participants from 33 Michigan cities as well as those from other states and countries to solve real problems facing established brands in the fashion industry.

A virtual information session will be conducted Aug. 27 from 5-6 p.m. via Zoom for those who would like to learn more about the event. The session will include a general overview of the DF+TH, information about the meet and greet, and a Q and A session. Interested participants will be able to register for the DF+TH during the information session. To register for the information session, visit here.

Registration is now open for the 36-hour event co-hosted by Whim and Pure Michigan Business Connect, an initiative of the Michigan Economic Development Corp. Early registration for a no-cost ticket will end on Aug. 27. Starting the next day, tickets will be $19 per person. To register as a participant or mentor, visit here.

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