Bluewater in Southfield Expands to Provide Exhibition Development


Southfield-based technology experience company Bluewater has announced the formation of Bluewater Studio, the company’s new environments and exhibition arm. Bluewater Studio will provide clients with an integrated approach to their strategy, creative, development, and production of creative cultural experiences and spaces.

The leadership team will consist of James Hungerford as senior vice president, Erich Zuern as executive producer, and James Gould as vice president of operations and product development.

“We have formed this team in response to client challenges and opportunities that we’ve seen in the marketplace,” says Hungerford. “It’s incredibly gratifying to have the opportunity to offer a full range of intellectual, creative, fabrication, and installation services, leveraging years of experience successfully supporting clients and partners in key markets — museums, corporations, healthcare, and higher education.”

Prior to forming Bluewater Studio, Hungerford spent 13 years as president and CEOr of Xibitz Inc., overseeing its corporate growth and the development of environment exhibition projects for a variety of clients. Zeurn and Gould were members of Hungerford’s previous team.

“Bluewater Studio marks an important moment in our company’s evolution, helping our clients discover and enhance their stories and creating unique opportunities to partner in deep and meaningful ways,” adds Jeff Day, Bluewater CEO. “This industry demands deep creative and technical abilities and we are committed to bringing our clients the most innovative talent.”

More information about Bluewater Studio can be found here.