Ann Arbor’s DaySmart Software Grows Recreation Platform with Acquisition

DaySmart Software in Ann Arbor, a provider of vertically focused business management software, has announced it is acquiring Team Up, which provides fitness studio and gym management software. Terms of the transaction were not disclosed.
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Close-up of athletic women preparing their exercise mats for sports training at health club. Focus is on woman in black.
DaySmart Software has built on its DaySmart Recreation platform with the acquisition of TeamUp. // Stock Photo

DaySmart Software in Ann Arbor, a provider of vertically focused business management software, has announced it is acquiring Team Up, which provides fitness studio and gym management software. Terms of the transaction were not disclosed.

“Bringing TeamUp into the DaySmart portfolio allows us to enter a new market segment as we grow and diversify our reach into the fitness and recreation verticals,” says Patrick Shanahan, CEO of DaySmart. “I am thrilled to partner with Matt and the entire TeamUp organization to bring this powerful software to more fitness facilities.”

TeamUp is a SaaS-based software solution that helps fitness facilities and instructors to flexibly manage their businesses in-person, online, or on-demand. Supporting more than 3,000 customers, the company has facilitated 50,000,000 class bookings across studios in Europe and the U.S.

TeamUp is known for its ease of use, customer service, and broad feature set. As part of this merger, TeamUp will look to grow its presence in North America and invest in accelerated product development.

The combination of TeamUp with DaySmart Recreation — acquired in 2021 — positions DaySmart to serve fitness and recreation facilities of all sizes and disciplines. DaySmart plans to invest in an expansive set of integrated solutions otherwise not offered in the recreation and fitness market today.

“Over the last 10 years, TeamUp has established itself as a leading software for studios and gyms by providing best-in-class technology and superior customer support,” says Matt Pegler, CEO of TeamUp.

“I am proud of what the team has accomplished and excited to start this next chapter with the support and experience of the DaySmart team. Through this partnership, we will continue to prioritize our customers and provide the seamless experience they are used to while investing in expanding our presence in North America.”

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