Ann Arbor Custom Suit Business Launches New Online Measurement Technology


Ann Arbor-based SnapSuits, an online custom suit company, has launched a webcam measurement technology that allows customers to be fitted for a suit without leaving the house.

“The suits that we are making from the webcam measurement technology are incredibly accurate,” says Andrew Leahy, chief technology officer for SnapSuits. Leahy co-founded the company with his brother, Ryan Leahy.

After placing an order, customers use a computer webcam standing and stand in front of a light backdrop wearing dark clothing. The SnapSuits system then walks them through the measuring process. Customers also have the option to measure themselves or submit their suit size.

The suits cost $250 and are shipped to customers within 14 days of ordering. Tuxes and suits are also available in black, white, blue, beige, gray, and green. The company sells business and casual button-up shirts for $50.

SnapSuits launched in January. The Leahy brothers say they plan to provide suits for more than 100 weddings by the end of the year, and have already produced hundreds of garments since launching.