Amcor Rigid Plastics in Ann Arbor today announced it has introduced portable, lightweight wine bottles for home delivery and consumption at venues where glass is prohibited or isn’t practical. The company will showcase its portfolio of polyethylene terephthalate (PET) packaging at the Unified Wine and Grape Symposium Jan. 23-25 in Sacramento.
“People want to enjoy wine more casually, no longer holding it for special occasions or to simply be enjoyed with dinner,” says Beth Rettig, vice president of spirits, wine, and beer at Amcor’s diversified products division.
“Consumers are active and living on-the-go lifestyles. They are taking wine with them when they hike, hit the beach, and visit friends. Amcor’s PET bottles are a lightweight and durable solution for consumers’ increasing demands.”
Amcor is in the process of marketing the new bottles, and recently signed a deal with Naked Winery in Hood River, Ore. The winery uses lightweight PET bottles from Amcor for its Outdoor Vino brand.
“We know our customers well. They lead active, outdoor lifestyles,” says Becky Williams, marketing and brand manager at Naked Winery. “We believe that if you’re in the middle of an outdoor adventure you should absolutely be able to enjoy a great bottle of wine.”
Amcor’s stock PET wine bottles are compatible with twist-off aluminum closures. They utilize a unique barrier coating technology that protects wine from oxidation and provides a 12- to 18-month shelf life.
Amcor develops a broad range of flexible and rigid plastic packaging and 95 percent of its sales come from the food, beverage, health care, and tobacco industries. The company employs more than 35,000 people worldwide, and operates in 40-plus countries and 200 sites.