Ada-based Amway Partners with Global Leader In Microbiome Testing to Boost Human Health


Amway, based in Ada, Mich., announced a new strategic partnership for research and development with Microbiome Insights, a global leader in microbiome testing.

The microbiome is the community of organisms that live in and on the human body. Understanding the microbiome is one of the fastest growing areas of science and is already changing the way scientists, companies, and consumers around the world think about health and wellness.

“Amway has a history of pioneering health, wellness, and nutrition. Our philosophy has (been) and always will be to create products that help people live healthier lives by using the best of nature and best of science,” says Paul Seehra, director of global discovery at Amway Research and Development. “For Amway, microbiome research and scientific discovery will aid in the development of future high-performing nutrition, beauty, and even home products.”

Microbiome Insights, founded by thought leaders in microbiome area and experts in microbiome analysis and interpretation from the University of British Columbia (Vancouver, Canada), brings a depth of scientific expertise to the partnership in order to facilitate the rapid development of quality products.

The long-term research collaboration agreement caps a three-year alliance between Amway and Microbiome Insights in the areas of skin health, gut health, and nutrition. The two companies recently collaborated on a study that found the diversity and taxonomic composition of the skin microbiome varied significantly across age, ethnicity, gender, and body size of 500 subjects.

“We are excited to work with Amway and have been impressed with their commitment to advancing microbiome research and product development,” says Malcolm Kendall, CEO of Microbiome Insights. “They are leaders in this area.”

Amway’s research and development model emphasizes close collaboration with both academia and industry —including sharing and publishing data to advance the scientific discipline.

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