2015 Ram 1500 Rebel Brings Off-Road Design to Full Truck Segment

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FCA US today unveiled the 2015 Ram 1500 Rebel, the automaker’s new off-road submission.

“Offering an off-road-style package on the Ram 1500 has been on our to-do list for some time but the right combination didn’t present itself until now,” says Robert Hegbloom, president and CEO of the Ram Truck Brand at FCA US. “The Rebel drops right into a core segment of the truck market with unique design cues and can-do attitude backed by Ram Truck engineering.”

Set to go on sale in the second half of 2015, the Rebel comes standard with 33-inch all-terrain tires designed for rugged good looks, all-season handling, and a comfortable ride. The combination of these larger tires and a 1-inch suspension lift yield best-in-class ground clearance of 10.3 inches, Hegbloom says.

The truck comes equipped with factory lift, skid plates, tow hooks, and other off-road-ready features, and is available in granite crystal metallic, bright silver metallic, flame ted, bright white, and brilliant black.

Rebel owners can opt for the 3.6-liter Pentastar V-6 engine, which offers 305 horsepower and 269 pound-feet of torque, or the 5.7-liter HEMI V-8, which provides 395 horsepower and 410 pound-feet of torque.

Both engines are available with a rear anti-spin differential, which turns both rear wheels in tandem when increased torque is applied — helpful in off-road driving conditions, Hegbloom says. The design automatically unlocks the differential for normal on-road driving, allowing the wheels to spin independently for improved drivability.

The 2015 Ram 1500 is built at the Warren Truck Assembly Plant in Warren, which has built more than 12.5 million trucks since it started operations in 1938. Crew and regular cab models of the 2015 Ram 1500 are built at the Saltillo Truck Assembly Plant in Saltillo, Mexico.

IN OTHER RAM TRUCK NEWS, the brand also announced today the addition of a new, more fuel-efficient model to its half-ton truck lineup. The 2015 Ram 1500 EcoDiesel HFE gets an EPA-certified 29 mpg highway fuel economy rating, delivering the highest fuel economy among all full-size truck competitors, say company officials.

The vehicle’s city and combined mpgs are also highest among all pickups at 21 and 24, respectively.

“Fuel efficiency is at the top of truck buyers’ priorities, and Ram is the recognized benchmark for the industry,” Hegbloom says. “Twenty-nine miles per gallon cuts through the clutter. Ram invested in powertrain technologies and those are paying real dividends in the wallets of our customers.”

The EcoDiesel HFE will go on sale late first quarter of 2015.

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