Next Steps

An Ann Arbor consultant works exclusively with Stage 2 companies.



Published:

Successful entrepreneurs turn creative ideas into profitable businesses. But as a company grows, managing multiple employees can overwhelm an entrepreneur, at the expense of that creativity.

“We have clients who get their businesses to around 10 employees and, the next thing you know, all their time is spent managing people,” says Dave Haviland, founder and CEO of Phimation Strategy Group in Ann Arbor.

Phimation consults with Stage 2 firms — companies past startup mode that require additional resources to reach sustainability — and suggests ways they can develop steadily. One simple idea to wean an entrepreneur from management duties is to hire a CEO or COO, Haviland says.

“Some of our clients have worked crazy hours just to stay on top of things, and they don’t realize that all they were doing was putting out fires instead of focusing on growth strategies,” Haviland says. “It’s tough to see the forest when you’re in the middle of it.”

John Forte, president and CEO of Forte Belanger, an event design and catering firm in Troy, says he hired Phimation to assist with sustainability and planning issues. One area of advice centered around developing a common theme before making important business decisions.

“When we look at a new endeavor, for example, we’re asking whether it will provide long-term growth, will it be profitable, and can we still have a healthy work/life balance,” Forte says. “We’ve also worked on team-building. It’s been working, because we’re adding staff.”

—R.J. King

Edit Module
Edit Module Edit Module
Edit ModuleShow Tags

Related Articles

Buildings In Time

From jewelry to historic buildings, Roger Basmajian embraces urban redevelopment.

Safe and Secure

Many inventions that have the greatest impact on everyday life are deceptively simple. Auburn Hills-based Hydra-Zorb’s cushion clamp could be considered one of those breakthroughs.

Capital Gain

If area banks backed loans against intellectual property, it would propel Michigan’s video game industry.

Stacking Up

Joe H. Schodowski, president and CEO of Shelving Inc. in Auburn Hills, sums up the company’s offerings succinctly: “We rack your world,” he says.

Virtual Anatomy

Researchers at the University of Michigan are taking the science of anatomy into the simulated 3-D world.
Edit ModuleShow Tags

Most Popular

  1. Ann Arbor’s TITLE Boxing Club Adds New Owners
    Ann Arbor-based TITLE Boxing Club International— which has grown to 150 boxing clubs from 20...
  2. Detroit Denim Co. Opens New Location, Launches Additional Product Lines
    Described as a new manufacturing center in the Motor City, Detroit Denim Co. opens its new...
  3. Detroit’s Metropolitan Building to be Converted into Extended-stay Hotel
    Starwood Hotels & Resorts Worldwide Inc. and two local partners will convert the historic...
  4. 3 Beaumont Hospitals to Offer Non-Emergency Heart Procedure
    Beaumont hospitals in Farmington Hills, Trenton, and Wayne have earned approvals to perform...
  5. Detroit Historic Scarab Club to Launch Major Rebranding Campaign
    The Scarab Club in Detroit’s Midtown district will unveil a major rebranding campaign in early...
  6. GM Unveils Luxury Edition of 2016 GMC Yukon
    General Motors Co. today revealed the 2016 GMC Yukon SLT Premium Edition, a more luxurious...